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TelePresence brings new forms of communication to Rogers Cup

By: Charlotte Bumstead
August 20, 2012 |   del.icio.us           What's this
There were grey skies and rain delays at the Rogers Cup in Toronto when Olympic champion Andy Murray pulled out of the match that advanced Ontario native Milos Raonic to the quarter finals. A steady drizzle seemed to spread across the 600 miles northeast to Montreal, where Quebec’s Aleksandra Wozniak had her first victory against former world champion Jelena Jankovic. But it was more than similar weather  and Canadian tennis triumphs that connected the two cities that day. For the second year in a row, Tennis Canada utilized Cisco TelePresence technology to provide fans, athletes and media with a video experience so authentic it seemed as though you were in two cities at once.

IT in Canada saw firsthand how TelePresence was being used at the Rexall Centre in Toronto. Fans gathered in a large red tent where they could take turns passing the microphone around to talk tennis face-to-face with South African player, Chanelle Scheepers, who sat in front of a camera in Montreal. In a separate building just steps away, Raonic joined a media conference room where members of the press who were attending the Montreal tournament could ask questions through the TelePresence video technology. The same method of communication was used in reverse about an hour later, when Toronto media representatives were invited to (virtually) join Wozniak’s post-match interview.  

Cisco’s general manager of collaboration, Ian Gallagher, discussed the company’s video conferencing solution with IT in Canada. “Video is a part of everything we do these days,” Gallagher said. “As you hopefully saw today, it’s a very natural way of communicating. A lot more of the information we hear, we retain better when we see it as well. So we are using it for corporate communications, training purposes, or recording meetings for people who [were absent] as information has a lot more impact when people can visualize it.”

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