IT Market Dynamics, Canada’s most widely-read IT research firm, has released the next in its series of Peer Led Research Program Deliverables. Entitled “SoLoMoN (Social, Location-based, Networked and Mobile Systems): Key Issues for 2012,” the PowerPoint-format report presents a perspective on the technologies that will shape how Canadian organizations engage, entertain, and ultimately envelop stakeholders through advanced online systems.
Guided by insights provided by business technology consultant Mark Kovarski, the report profiles five key technology areas that will shape SoLoMoN over the next several years.
According to Kovarski, SoLoMoN is defined by the intersection of five IT trends: consumerization, big data, social, gamification, and the cloud. Following the presentation of data providing a context for the SoLoMoN discussion, the report notes that “There is little real question that at some point in the future... the basic concept of a customer and employee engagement model rooted in Social, Location-based, Mobile, and Networked systems will be the dominant model for public and private-sector enterprise.” After examining how SoLoMoN might affect IT spending patterns, the report goes on to define some of the questions and issues that will shape the evolution of SoLoMoN in the Canadian environment.
From there, the report embarks on individual analyses of the five core SoLoMoN technology areas. The consumerization section urges readers to look not just at devices but also at app and data delivery, and references insight from Ray Wang on establishing objectives for consumerized systems. The Big Data section is structured similarly, highlighting the ways in which Big Data matters to Canadian organizations, and linking to relevant third-party research on the subject.