Their mission:"to engage with, and educate individuals and corporations on the environmental footprint of technology, and assist them in reducing the related greenhouse gas emissions produced by technology."
The Foundation for IT Sustainability
(FFITS) is a non-profit organization, that provides a certification and labeling program oriented towards organizations that have taken the initiative towards properly implementing environmental, sustainable practices. They do this through recognizing the efforts of the company, educating consumers about the company's actions, and by providing awareness and on-going support.
In today's society consumers are starting to look not only at the nature of the product or service they are purchasing and how it meets their environmental requirements, but also the organization's own operations. Are companies truly being sustainable or are they purely engaging in greenwashing?
Personally, I think what they're doing is wonderful. Sustainability is becoming a major trend amongst organizations and it should be addressed to a greater extent.